On Sunday, March 26th, three Macy’s downtown flagship stores in New York City, Chicago, and San Francisco launched “,” the 2017 version of the Macy’s Flower Show.
Macy's San Francisco was the first one to hold a flower presentation in 1946. The purpose of it was to promote a fragrance, and the exhibit consisted of orchids and potted plants. The New York show began in 1953. Each year the theme of the show is different. The year before last the theme was "Art in Bloom," last year the theme was "America the Beautiful." The theme of 2017 is "Carnival" .
The Macy's Parade & Entertainment Group, which also produces the Macy's Thanksgiving Parade and the 4th of the July Fireworks, is responsible for the Flower Show.
The show continues from Sunday, March 26 through Sunday, April 9.