
Typically five million visitors come to the city between Thanksgiving and New Year’s Eve . Saks department store on Fifth Ave sits in the middle of action- near Rockefeller Center Christmas tree.


The entire front façade of the store is transformed into a winter palace complete with crystal spires and a light show involving more than 225,000 illuminated elements. With towering light icicles, crystal palace spires, and snowy magnolia arches, The Winter Palace is a completely new concept for Saks Fifth Avenue. The show requires 225,000+ individual points of controlled light, 10,000+ hours to produce, and 250+ individuals involved both internationally and domestically
"I am constantly amazed with the creativity and talent of the Saks Fifth Avenue team," commented Marc Metrick, President, Saks Fifth Avenue. "Utilizing new technology and with a fresh take on the winter wonderland concept, Saks Fifth Avenue has created something legendary with The Winter Palace."
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